An award-winning creative leader who has touched a diverse range of brands from health care to hospitality, financial services, retail, restaurants, spirits, and packaged goods. Fluent in creativity across all channels, my work has been recognized by Cannes, the One Show, D&AD, the Effies, and most importantly, my business partners.
EXPERIENCE
ELEVANCE HEALTH • EXECUTIVE CREATIVE DIRECTOR • 2021 - present I lead Elevance Health’s 90-person creative team, guiding our transformation from in-house studio to full-funnel creative department. Our work spans brand voice, national advertising, product campaigns, member communications, B2B, organic social, web, content, email, and influencer partnerships. From producing an emotional campaign about caring for a loved one with chronic illness to delivering 14,000+ assets per year, we bring craftsmanship, creativity, and a deep understanding of our audience to everything we touch.
ENERGY BBDO • SVP/CREATIVE DIRECTOR • 2020 - 2021
Led creative on the Bayer Aspirin brand for both pain and cardio, as well as One A Day and Flintstones Vitamins. Awarded “Energy Award” in first year at agency.
LEO BURNETT • SVP/CREATIVE DIRECTOR • 2016 - 2020
Led creative on UnitedHealthcare and Invesco.
LEO BURNETT • VP/CREATIVE DIRECTOR • 2011 - 2016
Led the Kraft cheese and Centrum vitamin accounts as well as several lines of Allstate business, including auto, life, power sports and specialty. Conceived and launched a new integrated brand campaign for UnitedHealthcare. Awarded the Leo Burnett Star Reacher Award 2014.
HAVAS • CREATIVE DIRECTOR • 2006 - 2011
Launched Valspar paint brand as a consumer brand and led the account through five years of an evolving campaign. Oversaw every element from logo and package design through film, digital, print and collateral. Also led the Effen, Sauza, The First Years, and Kraft businesses.
OGILVY & MATHER NY • INTERN
THE MARTIN AGENCY • STUDENT WORKSHOP
AWARDS
Cannes Gold Lion
D&AD pencil
One Show Silver and merit
Gold & Bronze Effies
The Kelly Awards
London International Awards
New York Art Directors Club
Webby
Chicago International Film Festival
The Kinsale Shark Awards Obie Reggie Addy
JURIES Effies
One Show Automobile Advertising of the Year jury
One Screen Film Festival jury ANA In-House Excellence Awards
EDUCATION
Hyper Island Masters Course
VCU AdCenter MS in Mass Communications / Advertising Art Direction
University of Virginia BA in English and Studio Art